Wavin Plastics launches Hyper Piper game to support push-fit soil system OSMA SiTech

(12/04/2007)

Wavin Plastics has launched a new computer game called Hyper Piper to drive plumbers around the u-bend.

Created to support the company’s new low noise push-fit soil system OSMA SiTech, this game asks players to create their own continuous pipework system in just one minute using a variety of SiTech pipe parts supplied at random.

Hyper Piper follows the company’s Fire Your Boss computer game launched to drive sales of the company’s new 6 Boss soil manifold. Played by thousands of plumbers, architects and developers, the game was a fun but memorable way to promote the launch of the system to its target audience.

Denise O’Leary, customer marketing manager at Wavin Plastics, said: “Hyper Piper is easy to play but it’s really tough to get a high score so you want to just keep playing again and again!”

“The last game we launched proved to be a fun but powerful way to raise awareness of one of our key products, so we’re sure that Hyper Piper will be even better,” said O’Leary. “I challenge anyone to get a high score first time!”

Related categories:  Pipes - plastic   Soil 

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